The Anti-Overtime Clock / Gordon's
Gordon’s is the No.1 gin at happy hour. The problem is, in Brazil, it’s getting harder for people to actually enjoy it: the country ranks among the leaders in overtime work. (And if you work in advertising, you know exactly what we mean.)
So, to make sure no one misses happy hour, we created a clock that only works from 9 to 6. A symbol of a movement to close the workday and open the bar right on time.
